Apple is currently experiencing low demand for its device. The company has planned to launch a new series of MacBook Air & iPads to tackle it.
The low demand for Apple’s Mac and iPads is a result of inflation. Inflation has made consumers cut back on their purchasing power. The low demand for the MacBook Air & iPads accounts for roughly 15% of Apple’s revenue.
Apple’s forecasted holiday quarterly sales in November stood below Wall Streets forcast as a result of low demands for its devices. The MacBooks demand in the computer industry keeps struggling.
The release of the faster MacBook Air models will come in early 2024 (March) alongside new models of iPads. The iPad according to a report on Bloomberg News will be an updated version of the former.
The new series of updated iPads will come in two different sizes for the very first time. It will carry the name “iPad Air” and it will have a Pro version as well. The report by Bloomberg also stated that the iPad Air Pro will feature OLED screens.
The new MacBook Air which will probably be called the M3 MacBook Air will feature a faster processor. The Processor is Apple’s in-house-built processor called the M3.
